Advocare logo
1993
Founded
US
Main Office
Unilevel
Comp Plan
$586.00 Million
Est. Annual Sales
Industry Category
No
Sales & Transfers

AdvoCare is a direct-selling dietary supplement company headquartered in Richardson, Texas. The company was founded by Charles Ragus in 1993, initially established as a multi-level marketing organization. It was later converted to a uni-level direct selling structure.

Throughout its years of business, AdvoCare has remained a strong advocate of physical wellness, providing dietary supplements to help people get on with their day more efficiently. All the supplements by AdvoCare are run through rigorous quality checks by an internal medical advisory board before being released to the public.

Advocare is one of the most successful direct-selling companies operating in the United States, with a decent sales force and many growth opportunities for new distributors. The company has a detailed compensation plan and a proper training program to help anyone kickstart their journey as an independent distributor.

AdvoCare is also involved in numerous social work campaigns, among which its fight against child obesity is on top. According to the company's official reports, it donated about 1 million dollars to the cause in 2020 alone and continues to actively play its role in helping the next generation "survive and thrive."

Advocare provides a wide array of health supplements to help people achieve their daily dietary goals and help them improve their overall performance. Some of their primary product categories include:

Energy

This category targets ordinary people who like to lead an active lifestyle. All the products here are blends of essential amino acids and electrolytes that help keep the user hydrated and energetic. The top-selling product from this category is named "Spark," which is a combination of caffeine and 20 different minerals and vitamins.

Sports performance

Products in this category are targeted explicitly toward professional athletes. Sports performance supplements help the users fulfill their general protein requirements and support muscles before, during, and after training, and to increase their overall endurance and performance.

Weight management

This category contains products that help support lean mass growth in the body and helps the users reach their daily nutritional requirements while keeping calorie intake at the lowest. The main products include oral supplements and meal replacement shakes formulated to replace high-calorie, unhealthy foods.

Wellness

The products here are recommended for general wellness. The formulations are designed with people's general fiber and other daily nutritional needs in check. It also focuses on keeping the users fit and improving their overall physical aesthetics by effectively maintaining their overall skin complexion. 

Advocare's Compensatin Plan Type is Unilevel

In the unilevel plan, which is used by Advocare, all directly sponsored members who are recruited by the Advocare independent distributor are placed under him/her into a single business level. Additional levels are then created as those sponsored members build teams.

The uni-level compensation plan typically will payout on several levels below the distributor, depending on his/her rank.

For example, new Advocare distributors who are just starting out may only earn commission on the sales volume of their directly sponsored team members or level one. Once they achieve a higher career rank, they may earn commission on levels below their directly sponsored team members. Future rank advancements may include additional levels of commissions earned farther down their sponsor tree.

Advocare Address Info

2800 Telecom Pkwy
Richardson TX 75082
US
AdvoCare Spark® - 20+ Years of Energy*
Spark® has been bringing energy* to thousands since 1994. Take a peek at how Spark has reached the masses throughout the years...Haven't tried Spark® before?...
Try AdvoCare Spark
Patrick Mahomes Spark
AdvoCare Rehydrate® - Bring the Heat

Recent News for Advocare

Friday, November 22, 2024
AdvoCare CEO, Christina Helwig, Recognized Among Dallas Business Journal’s 2024 C-Suite Leaders Continue reading
Thursday, November 14, 2024
AdvoCare Ranks 21 on Dallas Business Journal’s Best Places to Work List Continue reading
Wednesday, September 18, 2024
Today, Children's Hospital of Philadelphia (CHOP) and Advocare announced an affiliation agreement to advance exceptional pediatric care, health... Continue reading
Wednesday, August 21, 2024
AdvoCare International, LLC, a leader in health and wellness, is excited to announce the launch of Blue Orbit™, a revolutionary multi-nutrient... Continue reading
Thursday, May 16, 2024
AdvoCare Names Christina Helwig as First Female CEO Continue reading
 
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Considerations when choosing a health and wellness direct selling company

People looking to start working with a health and wellness MLM company should first study the existing trends and focus on a niche they find compelling. Some of the top fields include weight loss, anti-aging, diabetes, reproductive health, and fitness.

But how do you pick the best health and wellness MLM company for you? You can choose from larger businesses whose well-established popularity will help you promote and sell your products more efficiently.

Alternatively, you can opt for smaller but driven companies with substantial potential for growth. That way, you may find it easier to climb the corporate hierarchy and become a leader in your branch.

When choosing a product to sell, pick an option you deeply believe will benefit your customers. Another crucial aspect to consider is the commission. Most health and wellness MLM companies offer 20-40% commission on all sales. Some also provide material bonuses for their top weekly, monthly, and yearly performers.