Glossary of Direct Selling Terms

Whether you are a new social influencer, brand ambassador, or a successful business builder, we're sure you've had a time when you heard a direct selling term you didn't know the meaning of or weren't sure if you were using the word correctly.

Here is a comprehensive glossary of industry terms used in the direct selling, multi-level marking (MLM), influencer marketing, and networking marketing industries to help you sound like an expert from day one.

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Multi-level marketing

Multi-level marketing means selling goods through participants or distributors, who earn a commission on any sale they make, and any sale made by members recruited by them. Multi-level marketing is mainly used by direct selling companies, where the role of distributors is crucial.

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