Recent news from around the direct selling industry.
We curate the latest news from the best companies in the direct sales industry so you can stay up-to-date on everything affecting your business.
March 4
by Direct Selling News - The News You Need. The Name You Trust.
In a move that illustrated the power of AI technology, Klarna announced that its new AI assistant was able to handle 2.3 million conversations, or two-thirds of the company’s customer service chats, during its first month.
March 3
by The World of Direct Selling
Since the beginnings of organized direct selling, many entrepreneurs have left their footprints for others to follow.
March 1
by Direct Selling News - The News You Need. The Name You Trust.
While the company is energized by the challenges of change, it’s grounded in the integrity of its products. Touchstone Essentials launched with “a commitment to clean ingredients, organic practices and sustainability” and has kept that promise. This commitment to transparency and purity sets the company...
March 1
by Direct Selling News - The News You Need. The Name You Trust.
Just like their male counterparts, women want guidance, support and accountability from someone who understands and someone they can trust to help them meet their goals. Mentors—that’s what women really want. Like generations of men whose mentors opened doors to career advancement, women want and deserve...
March 1
by Direct Selling News - The News You Need. The Name You Trust.
dōTERRA announced significant changes to its executive team. Founding Executive and former President Emily Wright will now serve as Chair of the Board. Kirk Jowers has been appointed Chief Executive Officer and Murray Smith, formerly Executive Vice President of International, has been named President....
March 1
by Direct Selling News - The News You Need. The Name You Trust.
Betterware de México, unveiled a new identity for its corporate and commercial activities, introducing the name “BeFra.” The BeFra name symbolizes the integration of Betterware and Jafra, allowing for a commercial identity that is easily identifiable.
February 29
by Direct Selling News - The News You Need. The Name You Trust.
In this episode of Direct Approach, Nick Johnson, Chief Field Operations Officer, Medifast and President, OPTAVIA, shares insights on steering an organization towards a unified brand and business model amidst unprecedented market changes in the category of weight management.
February 29
by Direct Selling News - The News You Need. The Name You Trust.
USANA Health Sciences, Inc., the Official Supplement Provider for Spire Motorsports, will sponsor Corey LaJoie's No. 7 Chevrolet Camaro ZL1 at the upcoming Pennzoil 400 race at Las Vegas Motor Speedway. LaJoie is currently 12th in the NASCAR Cup Series point standings and has had success at the Las Vegas...
February 27
by The World of Direct Selling
Amway announced the launch of of its new eSpring Water Purifier with powerful, innovative UV-C LED technology.
February 26
by Direct Selling News - The News You Need. The Name You Trust.
Betterware de Mexico announced its fourth quarter and full year 2023 financial results, reporting Q4 revenue of $198 million, a 5.2% increase from the previous year’s quarter. Gross margin during the quarter held steady at 70% with a 36.7% boost in EBITDA.
February 26
by Direct Selling News - The News You Need. The Name You Trust.
eXp World Holdings, the parent company of eXp Realty, announced its fourth quarter and full-year financial reports for 2023. In the fourth quarter, the company’s revenue reached $983 million with a gross profit of $70.9 million. Revenue for the full year 2023 was down 7% to $4.3 billion with a gross...
February 25
by The World of Direct Selling
The landscape of network marketing, also known as direct selling, is undergoing a dramatic shift.
February 23
by Direct Selling News - The News You Need. The Name You Trust.
Influencer marketing has become a necessity as customers shift their shopping preferences. The American Marketing Association says that 80% of companies in the US now use influencers for marketing purposes in what has become a $17.4 billion industry.
February 22
by Direct Selling News - The News You Need. The Name You Trust.
Medifast announced its fourth quarter and full year 2023 financial results, including fourth quarter revenue of $191 million and net income of $6 million. Earnings per diluted share during the quarter were $0.55. Revenue during the quarter was down 43.4%, which the company attributes to a decrease in...
February 19
by Direct Selling News - The News You Need. The Name You Trust.
Mary Kay Inc. and Equal Rights Trust are working together to support new research that seeks to understand and address the discriminatory impacts of artificial intelligence. This new project particularly inspects the detrimental potential impact AI can have on gender equality.
February 18
by The World of Direct Selling
In strategizing for the year ahead, it’s crucial to align your company’s annual plan with the overarching five and ten-year plans.
February 16
by Direct Selling News - The News You Need. The Name You Trust.
For any business that’s truly grounded in science, evolution is imperative. The synergy of consistent and compelling research with a collaborative environment simply lends itself to positive transformation. Immunotec, a health and wellness pioneer with 45+ years of clinically proven results and 78 global...
February 15
by Direct Selling News - The News You Need. The Name You Trust.
Nu Skin Enterprises Inc. announced its fourth quarter and full year 2023 financial results. Fourth quarter revenue for the company fell by 6% from the previous year’s quarter to $488.6 million.
February 15
by Direct Selling News - The News You Need. The Name You Trust.
Herbalife Ltd. released its financial report for the fourth quarter and full year 2023. Net sales during the fourth quarter reached $1.2 billion, a 2.9% increase from the previous year’s quarter, and net income of $10.2 million with an adjusted EBITDA of $108.8 million. Fourth quarter gross profit margin...
February 13
by Direct Selling News - The News You Need. The Name You Trust.
4Life received the 2024 Product of the Year award for its 4Life Transfer Factor Tri-Factor Formula at the Product Innovation and Management Symposium in Mumbai, India.
February 12
by Direct Selling News - The News You Need. The Name You Trust.
L’BRI PURE n’ NATURAL announced the introduction of L’BRI LIVE, an interactive online shopping experience. This new platform is expected to combine the convenience of e-commerce with the engaging experience of in-person shopping.
February 12
by Direct Selling News - The News You Need. The Name You Trust.
Five of Plexus Worldwide’s active lifestyle drinks are now Informed Choice certified, meaning they demonstrate a strong commitment to quality and purity. Informed Choice utilizes independent testing to ensure that 270 substances prohibited by major sports organizations are not present in products, guaranteeing...
February 11
by The World of Direct Selling
If you are to launch a new hybrid direct selling/affiliate business, understanding the nuances and intricacies of the landscape is vital
February 9
by Direct Selling News - The News You Need. The Name You Trust.
Awakend and Q Sciences announced a strategic partnership that combines their shared vision and mission. Together, the companies now have a global presence in 27 markets with the ability to deliver more than 55 products through its combined regional warehouses across Australia, Japan, Europe and the US.
February 9
by Direct Selling News - The News You Need. The Name You Trust.
Coway Co., Ltd. announced its financial results for the fourth quarter and fiscal year 2023. Revenue during the fourth quarter of 2023 reached $754 million, down from $768 million in the previous quarter, but up 2.5% year over year. Operating profit during the quarter reached $124 million, up 1.5% year...