Recent news from around the direct selling industry.

We curate the latest news from the best companies in the direct sales industry so you can stay up-to-date on everything affecting your business.

Nature’s Sunshine Reports Q2 2025 Financial Results

August 1 by Direct Selling News - The News You Need. The Name You Trust.

Nature’s Sunshine Products, Inc. reported its financial results for the second quarter of 2025. Net sales were up 4% year-over-year to $114.8 million from $110.6 million in the same quarter last year.

Natural Health Trends Reports Q2 2025 Financial Results

July 30 by Direct Selling News - The News You Need. The Name You Trust.

Natural Health Trends Corp. announced its financial results for the second quarter of 2025. Revenue fell 6% year-over-year to $9.8 million with a net income of $15,000 (breakeven per diluted share), compared to $173,000 or $0.02 per diluted share in Q2 2024.

Congress Needs to Hear from Us: The Direct Selling Case for H.R. 3594

July 30 by Direct Selling News - The News You Need. The Name You Trust.

The Direct Selling Association strongly supports H.R. 3594, the Direct Seller and Real Estate Agent Harmonization Act.

Built to Last

July 29 by Direct Selling News - The News You Need. The Name You Trust.

Direct selling doesn’t have a recruiting problem—it has a retention problem. In his new book, Rob Sperry examines the retention challenges facing direct selling and offers some actionable, straightforward solutions.

THREE International Launches in Malaysia and Taiwan

July 28 by Direct Selling News - The News You Need. The Name You Trust.

THREE International announced the launch of operations in Malaysia and Taiwan. THREE will also open new corporate offices in both countries to provide support for the region and contribute to the company’s long-term strategy for creating a strong and growing presence throughout North America and Asia.

Amare Debuts Skin to Mind Skincare Line

July 28 by Direct Selling News - The News You Need. The Name You Trust.

Amare Global announced the launch of its Skin to Mind skincare line, designed to bridge the gap between dermatology and neuroscience.

6 Foolproof Ways to Demotivate and Lose Your Sales Force

July 27 by The World of Direct Selling

This article discusses six key areas where mistakes can seriously disrupt the relationship between the company and its field.

Mary Kay’s Pink Cadillac Is Now Electric

July 24 by Direct Selling News - The News You Need. The Name You Trust.

Mary Kay Inc.’s iconic pink Cadillac has gotten a makeover. The fully electric pink Cadillac OPTIQ debuted at the Mary Kay annual Seminar in North Carolina, a symbol that the company said is more than a vehicle upgrade but a “recharged vision for the future of the iconic beauty brand.”

Oriflame Releases Financial Report for the First Half of 2025

July 24 by Direct Selling News - The News You Need. The Name You Trust.

Oriflame announced its financial results for the first half of 2025. Euro sales during the second quarter fell 10% to $156 million with an adjusted EBITDA of $2.2 million.

USANA Reports Q2 2025 Financial Results

July 23 by Direct Selling News - The News You Need. The Name You Trust.

USANA Health Sciences, Inc. announced its financial results for the second quarter of 2025. Net sales were $236 million, representing an 11% growth year-over-year but a 5% decline sequentially.

Direct Selling Isn’t Declining—It’s Evolving

July 22 by Direct Selling News - The News You Need. The Name You Trust.

As you know, we recently released the results of our first half of 2025 Year-over-Year Quick Poll. I personally reached out to 100 companies with a minimum of $50 million Annual Revenue Run Rate (ARR) in North America and asked them how they are doing, inviting them to share an anonymous snapshot of...

UK Direct Selling Association Celebrates 60 Years 🔒 - The World of Direct...

July 20 by The World of Direct Selling

2025 is a milestone year for UK D2C retail body the UK Direct Selling Association, with the organization celebrating its 60th year.